With the current transfer window open and in full swing across the entirety of the footballing community it seems our Salesforce has made a marquee signing of it's own... Airbus has signed up for Einstein.

Airbus generated 67 million euros in 2016 and with Salesforce Einstein, Airbus will use AI to understand its customers much better. It will take things like purchase history and support interactions to make predictions and respond more quickly to customer needs.

Pretty cool huh? What do you think about AI? Is it the future?